Funnel breakdowns

Atlas Coffee Club · The Listicle · 0 live ads · longest 199 d

Atlas Coffee Club casts Big Coffee as the villain in a 90-second coffee-belt video, then hands the reader to a numbered myth-busting listicle that repeats the free first bag three times.

Atlas Coffee Club · The Article That Sells · 0 live ads · longest 79 d

Atlas Coffee Club runs nine ads under one line about quitting big-name grocery coffee, then lands the reader on a first-person article that blames machine harvesting and over-roasting for the bad cup and closes on a free first bag.

Atlas Coffee Club · The Article That Sells · 0 live ads · longest 338 d

Atlas Coffee Club runs about twenty espresso ads against one enemy, beans that sat on a grocery shelf for months, then hands the reader to a Nicaragua story article that names the same enemy and closes on a free first bag.

Atlas Coffee Club · The Article That Sells · 0 live ads · longest 514 d

Atlas Coffee Club runs eleven pod ads that blame stale grocery pods instead of the Keurig, all under one line about coffee snobs buying a Keurig, then lands them on a Nicaragua farm article that uses that line as its headline and closes on 50% off the first bag.

Plufl · The Article That Sells · 0 live ads · longest 111 d

Plufl's ads meet the $189 price objection head on, and the advertorial behind them turns night sweats into a problem, the Hugl into the fix, and an Amazon cost-per-night table into the close.

Plufl · The Article That Sells · 0 live ads · longest 287 d

Plufl sells a $189 cooling body pillow by answering the price objection in its ads and then handing women over 45 a dated sleep article that recasts the same NASA-cooling mechanism as a menopause fix, with three named testimonials before a stacked $110-off offer.

Plufl · The Listicle · 0 live ads · longest 237 d

Plufl opens thirteen ads on back pain or night sweats and sends them to a ten-reason listicle whose summary names both problems in its first line, then breaks in with the $150-off offer after reason five and again after the guarantee and results.

Plufl · The Everything Page · 0 live ads · longest 26 d

Plufl sells a $189 cooling body pillow by answering 'too expensive' out loud in its ads and naming the free cooling blanket in the page's first product line, then backing the price with a mechanism tour, a knock-off comparison and a 30-night refund.

Haka Life · The Everything Page · 0 live ads · longest 208 d

Haka Life sells a 90-day, every-penny guarantee as the whole argument: founder and family videos defuse the snake-oil doubt, one mechanism (ETA) explains why fish oil failed, and the page opens on the same refund promise before stacking a free second bottle on top.

Haka Life · The Article That Sells · 0 live ads · longest 69 d

Haka Life's co-founder tells joint-pain buyers that fish oil only does half the job, and an ETA advertorial repeats that one comparison all the way to a buy-one-get-one bottle backed by a pay-nothing guarantee.

Haka Life · The Deal Page · 0 live ads · longest 213 d

Haka Life runs GLX3 on a flash-sale page: every ad wears the same sale headline, the videos sell one mechanism (ETA does what fish oil could not), and the page opens on 53% off before arguing the mechanism and closing on a 90-day refund.

Blume · The Listicle · 0 live ads · longest 598 d

Blume sells a gentle three-step acne kit to people who have tried everything, and the listicle lands by turning the ads' harsh-versus-gentle argument into its reasons and letting reviews retell the ads' stories, even though the founders' oil story and the ads' 30% offer drop at the click.

Blume · The Listicle · 0 live ads · longest 326 d

Blume has its founder sell a cystic-acne oil that works under the skin, then makes that same under-the-skin promise reason one of a numbered listicle that ends on a 43% buy box with a 30-day money-back guarantee.

Blume · The Listicle · 0 live ads · longest 112 d

Blume's founder tells her own hormonal-acne story on video, and a numbered listicle re-argues it reason by reason, reuses the ad's review almost word for word and pays off the money-back headline with a 30-day guarantee.

8 Sheep Organics · The Everything Page · 0 live ads · longest 126 d

8 Sheep Organics sells a serum and a balm as one two-step stretch mark routine, and it lands by naming the belly oil or cocoa butter a mum already uses as the thing that only reaches the surface.

8 Sheep Organics · The Reason-It-Works Page · 0 live ads · longest 124 d

8 Sheep Organics sells a pregnancy belly serum by telling moms that lotions only sit on the surface of the skin, then spending the page on skin anatomy and two named ingredients before a 10%-off, 100-day risk-free offer.

8 Sheep Organics · The Listicle · 0 live ads · longest 124 d

8 Sheep Organics sells a $23 bedtime lotion by naming the 2am wake-up in the ads, answering it with a parent's 2am testimonial at the top of a five-reason listicle, and repeating a 100-day guarantee at every step.

8 Sheep Organics · The Reason-It-Works Page · 0 live ads · longest 126 d

8 Sheep Organics sells True Belly Serum by teaching one fact in the ad and again on the page, that stretch marks form in the dermis where belly butters cannot reach, then backing it with a Centella study before the price.

Terra Health Essentials · The Listicle · 0 live ads · longest 411 d

Terra Health sells liposomal glutathione to skincare spenders by arguing their serums work on the wrong layer, but most of its 20 ads argue thyroid, detox or a flash sale and only the skin ads meet that page.

Terra Health Essentials · The Listicle · 0 live ads · longest 455 d

Terra Health Essentials sells Acid Relief as the fix the heartburn pill never was: the ads go after Prilosec and PPIs, the listicle opens by calling those meds liars, then walks through four ingredients with a buyer review under each.

Royo Bread Co · The Everything Page · 0 live ads · longest 256 d

Royo sells 120-calorie cinnamon and chocolate rolls as the way to eat sweets on a diet, then lands the click on a sitewide 26% off page where the rolls are two tiles in a bread and bagel bundle builder, held up by a money-back guarantee it repeats three times.

Royo Bread Co · The Everything Page · 0 live ads · longest 411 d

Royo sells a 70-80 calorie bagel as the regular bagel you do not have to give up, carrying the ads' '93% fewer carbs' number into the hero and their regular-versus-Royo comparison into a table, then closing on a build-your-own bundle with code NY26.

Michael Todd Beauty · The Article That Sells · 0 live ads · longest 86 d

Michael Todd Beauty sells a $103 sonic dermaplaning device to women after menopause by pricing it against the $175 spa session, with celebrity and doctor-voiced video ads handing off to a first-person advertorial that does the spa arithmetic out loud.

Michael Todd Beauty · The Made-for-You Page · 0 live ads · longest 68 d

Michael Todd Beauty sells a sonic dermaplaning kit to women past 40 with ads that mostly lead on a 40% discount, and lands them on a page for women over 50 that shows the discount already applied, then spends most of its length proving the tool is gentle and that hair will not grow back thicker.

Michael Todd Beauty · The Listicle · 0 live ads · longest 95 d

Michael Todd Beauty sends three dermaplaning videos, each attacking a different wrong way to handle facial hair, to a six-reason listicle aimed at women over 50 that answers the same regrowth myth before it asks for the sale.

Michael Todd Beauty · The Made-for-You Page · 0 live ads · longest 95 d

Michael Todd Beauty sells a sonic dermaplaner to women over 50 by making the pink drugstore razor the villain in every ad, then repeating the same three clinical numbers and the razor comparison on a page that opens at 40% off.

Infinite Age · The Everything Page · 0 live ads · longest 165 d

Infinite Age sells one sea moss bottle to one community on a founder's reason for the price, and every ad and both buy boxes repeat the same $44-to-$19 drop.

Infinite Age · The Everything Page · 0 live ads · longest 165 d

Infinite Age tells Black women their hair breaks because of something inside their body, not on it, and carries the same $44 to $19 price drop from the ad headline into the offer box.

Infinite Age · The Deal Page · 0 live ads · longest 165 d

Infinite Age turns a price cut into a founder's apology, then asks the buyer to keep the $19 for life by staying subscribed.

Pupring · The Deal Page · 0 live ads · longest 305 d

PupRing sells a pet-face necklace as the gift she'll cry over, then lets a Buy One, Get One FREE deal and grieving dog moms' reviews close the sale.

Camel City Mill · The Listicle · 0 live ads · longest 123 d

Camel City Mill hands seven tradesmen's video testimonials to a lineworker's ten-reason listicle, and carries the 10-year durability guarantee from every ad to the buy box.

Camel City Mill · The Listicle · 0 live ads · longest 123 d

Camel City Mill sells a $27 work sock to tradesmen by turning its ad copy into a seven-reason listicle that proves durability with a kettlebell and a rasp, then closes on a 10-year guarantee instead of a price.

Camel City Mill · The Made-for-You Page · 0 live ads · longest 16 d

Camel City Mill sells merino work socks to American tradesmen by putting the tradesman and the 200,000 count in the headline of every ad and the page, then letting one plain-spoken endorser and a 10-year durability guarantee carry the proof.

Gruns · The Deal Page · 0 live ads · longest 33 d

Grüns runs one price-drop message in two images and lands it on a birthday deal page that repeats the $29.99 first-order price in the hero, explains the cut as a birthday and insists the formula did not change.

Gruns · The Everything Page · 0 live ads · longest 113 d

Grüns sends two unboxing-style taste tests to a first-order page that turns the same taste and pack-it-anywhere claims into its hero and reviews, then closes on a birthday price cut and a 30-day guarantee.

Gruns · The Deal Page · 0 live ads · longest 93 d

Grüns sells its discount as a prize: six ads turn 61% off into a stunt or a gag, and the landing page makes you flip cards to claim free gifts, though it never repeats the 61%.

Gruns · The Deal Page · 0 live ads · longest 75 d

Grüns sends four GLP-1 ads that all end on up to 61% off plus four free gifts to a one-screen card game, where the four gifts become four cards to flip and the page does no selling of its own.

Gruns · The Listicle · 0 live ads · longest 89 d

Grüns tells men losing weight that calories are not the whole story, then lands them on a seven-benefit listicle that turns each side effect of eating less into a reason to take the gummies.

Gruns · The Listicle · 0 live ads · longest 113 d

Grüns talks to GLP-1 users about the side effect nobody names, then sends them to a seven-reason listicle whose first reasons are the ads' own lines, from better poops to nutrition per calorie.